Thursday, July 30, 2009

by Chris Everson

In recent years, it’s been pretty obvious that “blogging” (Web + Log = Blog)has simply taken over the internet.

Early blogs were first used by creative (bored?) indivuals, and larger news companies. http://info.cern.ch/ was one of the earliest blogs, followed by NCSA’s “Whats New” and also NetScapes “Whats New” blog. After this point the blogging scene exploded.

What exactly is blogging? Many consider blogging in it’s truest form a type of internet diary. In it’s most pure and basic form its simply a single, scrolling webpages with a few links on the side, and an archive table, and larger, prominent updates in the center of the pages. Users usually post small excerpts about daily life, recent events, or news.

Creative writers often attract groups of people, who will pursue and follow that blog, often posting comments on updates. Some writers write outrageous, offensive things that also attract readers. Some people write about personal experiences, and some just flat out write whatever they want!

RSS, (really simple syndication) also started directly because of blogs. Rather than visit an indivual site over and over again to read the updates and posts, coders started using xml to enable these updates to be available anywhere in the world. In response, RSS has created a whole new chapter in the SEO world, all because of blogging.

Many people have begun to weave affiliate links and even sell there own products through their blogs, relying on their dedicated readerbase to generate huge conversion rates. Programs like WordPress can generate ENTIRE web sites simply by advanced forms of blogging. One of my own sites, www.emoneyreport.com utilizes this program. Instead of bloggin real life experiences, we blog our article updates and program reviews. Very nifty!

Even major search engines are taking part in the blog scene. Most noticably, Google, purchased the site www.blogger.com. Now google controls the largest, most successful blogging site to date! Google indexes and spiders every post created on this site, EVERY day. It’s common practice to create a blog, write small posts and link to your own site through the blog, and doing this you can get spidered and indexed within a day!

We have to ask ourselves, whats next for blogging? Will blogging become the next form of linking? Who knows? All I know for sure is that I like what blogging has become, and that it allows my site to generate income for hundreds of people all over the internet.

One great way of getting more traffic and more importantly, making the traffic come back to your site over and over again, is by having your own blog.

The term, ‘Blog‘, is becoming more and more popular, and these days most online companies have a blog.

How can you promote your blog? Once you get your blog known, if you have good enough content, then it will promote itself, thats the amazing thing with blogs.

Heres some quick tips to help promote your blog.

1. Allow your blog readers to subscribe to your own RSS feed. Subscribe with Feedburner. Feedburner allows blog owners and podcasters the ability to manage their RSS feeds and track usage of their subscribers.

2. Always set your blog to ping ‘update services’. What is that? If you use the Wordpress software, here is a great explanation, http://codex.wordpress.org/Update_Services.

3. Take full advantage of Technorati. For a full explanation of what Technorati is and how it works, take a look here, http://www.technorati.com/about/tour.html.

4. Use the power of social netwroking sites, such as digg.com, reddit.com and del.icio.us . If you write a great article, submit it to these sites, if they get picked up by them, you will see a massive increase in traffic to your blog.

5. When writing a post, always make sure you link to as many related sites and blogs. Many blogs have a ‘trackback’ feature enabled which can see what other blogs, like yours, are sending visitors to their blogs. They then usually link back to your blog automatically for free.

6. Get your blogs web address in as many places as possible. Use forums, and put your blogs address in your signature.

7. Submit your blog to as many blog directories as possible, such as blogcatalog.com

8. Link to your blog from your websites homepage, and also in the footer of every other page on your website.

9. Get tips from 2 pro bloggers, such as problogger.net and shoemoney.com

10. Finally, and most important, write great content that is relevant to your website, and you will then find your readers will do your promoting for you.

At this tutorial and maybe at the next tutorial, i assumes you have enough knowledge about HTML and CSS. :)
The easiest way to learning how to create new blogger template is studying the existing one. You can start with download this new blogger template, Minima design by Douglas Bowman

Please extract that file and open the XML template file with your text editor, such us Notepad.
Now we can study the code inside. You’ll notice it looks somewhat like regular HTML and CSS, but also includes lots of custom tags that make it compatible with blogger drag-and-drop layout editor, and with the font and color picker.

You can see, the body section of a new blogger template will be made up primarily of sections and widgets. Sections mark out areas of your page, such as the sidebar and the footer. A widget is an individual page element such as a picture, a blogroll, or anything else you can add from the Page Elements tab. You can include any HTML you like around the sections in your template.

At our blogger template we can find several sections, for example:




At this section, you can find one widget:


You can read more about section and widget at here and here.

With new blogger template, we also can modify color and font without changing the template code. How the blogger do this feature? You can see at the head section of our blogger template code, a pair of tags. The CSS style declarations will go in between those tags, along with the variable names that make template design work with the Fonts and Colors page.
You can find variable name definitions, such us:



This variable then called at the css code, for example:


body {
background:$bgcolor;
margin:0;
color:$textcolor;
font:x-small Georgia Serif;
font-size/* */:/**/small;
font-size: /**/small;
text-align: center;
}

You can read more tutorial about this feature at here.

Monday, July 6, 2009

What Is Affiliate Marketing?

Affiliate marketing is basically in short, selling others’ products as an affiliate. An affiliate is like an independent salesperson that gets a commission on each completed sale. You can be an affiliate of many affiliate programs or just one. It’s your choice. And you can sell anything online from physical products like DVDs, vitamin supplements to digital products like ebooks and music MP3 files.

Becoming an affiliate is not a difficult task on the internet. There are dozens of affiliate programs online that accepts almost everyone into their program. And registration is in most cases, free.

The job of the affiliate is to expose the product to potential buyers. Making the sales however does require some work on your part as an affiliate. The whole marketing process can be an interesting one albeit challenging for some. When I first started on affiliate marketing, I too faced some difficulties in getting it right.

But I soon learnt through ebooks, forums and from people who made it good. Affiliate marketing is one of the greatest opportunity and indeed easiest ways for anyone to make a fortune online.

The Dot Com boom and increasing interest and usage of the internet as the main source for information has created many opportunities for products to be sold online.

Anyone can get started and do it full time or part time. It does not matter what you are doing offline for a living. You can be a teacher, an engineer, a banker, a doctor (yes, there are doctors who switched to affiliate marketing as their new career), a retail sales assistant, a crane operator, a full-time mother or even a teen. Yes, there are some celebrity affiliate marketers who dropped out from college to pursue affiliate marketing. Surely, there must be something alluring?

Ok, by now, your appetite must be whetted.

The reason why I wrote this book is to show you the killer secrets of affiliate marketing for you to succeed and not struggle as an affiliate and hopefully become the next internet marketing guru!

I encourage you to read through every page thoroughly, pen down your thoughts and work on the proven plan I crafted towards the end of the report.

It is not what you know but applying what you learnt that makes you successful!

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